山南综合频道
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Channel Name: 山南综合频道
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Introduction to 山南综合频道
山南综合频道是山南市广播电视台旗下的核心电视平台，分为汉语、藏语两个版本，是山南本地兼具权威性、民生服务性与民族特色的主流宣传窗口，深度融入融媒传播体系。
隶属与传播覆盖
频道隶属于山南市人民政府直属正县级事业单位——山南市广播电视台，归口山南市委宣传部领导。传播渠道覆盖传统电视与新媒体平台，在西藏广电IPTV中分别对应“010 山南汉语综合频道”和“011 山南藏语综合频道”，同时联动“微山南”公众号等新媒体实现节目同步推送，兼顾不同语言受众与收视习惯，覆盖全市各族群众。
核心内容与栏目特色
内容聚焦时政传播、民生服务与本土需求，双语言版本保障信息精准触达。时政方面，及时传递市委市政府中心工作、政策动态，是本地政务信息公开的重要载体；民生服务亮点突出，2023年12月推出首档健康科普栏目《“大家”聊健康》，以微访谈形式邀请医疗专家答疑解惑，每周五晚在频道播出并同步广播版与新媒体视频，成为服务群众健康的重要平台；同时兼顾民族地区特色，通过双语言节目编排，满足汉、藏各族群众的信息获取与精神文化需求。
融媒定位与传播价值
作为山南市广播电视台的核心播出平台，频道深度践行媒体融合理念，实现“电视+广播+新媒体”的多渠道协同传播。其传播既保障了党和政府政策在基层的有效落地，又通过民生类栏目的创新的提升了服务群众的效能，同时依托双语言特色搭建起民族沟通的桥梁，助力山南地区的民族团结、民生改善与区域形象传播。
Channel keywords :
山南电视台,山南融媒,
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