Now Rock is a British free-to-air music television channel, focusing exclusively on playing rock music for 10 months of the year, with a sister channel called Now 90s featuring rock hits from the 1990s available in other territories. For the other two months, Now Christmas takes over with their Christmas service not only playing hits from the 1990s.

The channel originally launched on 23 November 2010 as WTF (Weekly Top Forty).

It reaches a million viewers in Sky alone each month. The channel is only allowed to have two ad-breaks an hour.